Cleens is a British trainer brand founded in 2021 and run by Cleens Sneakers Ltd, a private limited company registered in England (company number 13229605). Our trainers are made in a family-run factory in Portugal, using materials sourced from Italy, Spain and Portugal, and they're sold online at cleens.co.uk and through stockists including Harvey Nichols, Flannels and Selfridges.
Here's the full picture: who owns Cleens, how and where the trainers are made, where to buy genuine pairs and how to judge whether the brand is right for you.
Who owns Cleens?
Cleens is owned and operated by Cleens Sneakers Ltd. The company is listed on the public Companies House register, where Adam Lawrence is shown as a director since February 2021, the year the brand launched.
Cleens started with a simple goal: to deliver luxury footwear at an attainable price. We believe well-designed, high-quality products should be accessible to everyone, and that idea still shapes every model we release.
Where are Cleens trainers made?
Every pair is made in a family-run factory in Portugal, in a region where shoemaking is part of the local culture. Around 60 people work at the factory, and each shoe passes through 10 stations and checks before it's certified complete.
We source our materials from Italy, Spain and Portugal. That's why our product pages name specific materials, such as the Italian leathers, suedes and Spanish mesh on the Aero Runner.
What makes Cleens a British trainer brand?
When people search for British trainer brands, they usually mean one of two things: where the company is from, or where the shoes are made. For most premium labels today, those aren't the same place.
Cleens is a British brand: the company is registered in England and the brand was built here. Manufacturing happens in Portugal, in a family-run factory where shoemaking is part of the local culture. We'd rather tell you that clearly than blur the line.
How to compare UK trainer brands
If you're weighing up UK trainer brands, these questions cut through the marketing:
- Where are the shoes made, and by whom? A brand that names its factory country and set-up has nothing to hide.
- Which materials are used? "Premium leather" says little. Look for specific materials and where they come from.
- How are the shoes checked? Quality control steps show how seriously a brand takes consistency.
- What does the returns policy say? Clear, fair returns are part of the product.
- Where is the brand stocked? Selection by established department stores is a useful signal.
A short history of Cleens
- 2021: Cleens launches with the Court Trainer, our first original silhouette.
- 2022: The Essential Runner debuts and becomes our best-selling shoe at the time.
- 2023: The Aero Runner arrives. With 45 components and 12 rounds of sampling, it goes on to become our all-time best seller.
- 2024: The Pulse Runner launches, and our first physical retail activations go live at Harvey Nichols and Flannels.
- 2025: Our campaign for the Ace Ibiza Pack and Hyper Runner is shot on the White Isle.
Today, the range spans runners, court and skate styles, including the Pulse Runner, Routine, Layup and Court Trainer. Trying to choose between our two flagship runners? Read our Aero Runner vs Pulse Runner comparison.
Where to buy genuine Cleens
You can buy genuine Cleens in two ways:
- Online at cleens.co.uk, with the full range, our Members Club rewards and free UK exchanges.
- Through our stockists: Harvey Nichols, Flannels, Selfridges, Brown Thomas and de Bijenkorf.
Cleens at Flannels and our other stockists may carry a different selection of styles and colourways from our own site. If you buy from a stockist, returns and exchanges are handled by that retailer under its own policy.
How to avoid fake Cleens
Popular trainers attract copies. To make sure you're buying the real thing:
- Buy from cleens.co.uk or one of the stockists listed above.
- Be wary of prices far below what you see on our site, especially on unfamiliar websites or marketplace listings.
- Check the web address carefully before you pay. Copycat sites often use a similar name.
- Ignore social media ads or messages offering huge discounts on new-season styles.
Looking for a genuine saving instead? Our guide to Cleens discount codes and the Outlet lists every official offer.
Cleens reviews: what customers say
The fairest way to judge a brand is to read what its customers say, unfiltered. Cleens has thousands of customer reviews on Trustpilot, where you can read about fit, quality, delivery and service in buyers' own words.
Is Cleens a good brand?
That depends on what you value. Here's what you can check for yourself:
- The trainers are made in Portugal by a family-run factory, and each shoe passes 10 stations and checks before it's complete.
- Materials are sourced from Italy, Spain and Portugal and named on our product pages.
- The brand is stocked by established retailers, including Harvey Nichols and Selfridges.
- You have 14 days to return unworn trainers, with free exchanges in the UK.
If those things matter to you when buying trainers, Cleens is worth a closer look.
Cleens FAQs
Where is Cleens based?
Cleens is a British brand run by Cleens Sneakers Ltd, a company registered in England. Our trainers are made in Portugal.
Who makes Cleens trainers?
A family-run factory in Portugal makes every pair, with around 60 people working across the production process.
Can you buy Cleens at Flannels?
Yes. Flannels is one of our stockists, alongside Harvey Nichols, Selfridges, Brown Thomas and de Bijenkorf. You can also shop the range directly at cleens.co.uk.
When was Cleens founded?
Cleens was founded in 2021, launching with the Court Trainer.
Discover Cleens
Cleens is a British trainer brand built on Portuguese craftsmanship, specific materials and a clear promise: luxury footwear at an attainable price. Read more about us, or explore our full trainer range.